How to Make Money Blogging in 2023: Complete Guide

Successful blogging requires the execution of the right strategies and a lot of patience. There’s no limit to how much money you can make with blogging or how long you can keep making it on autopilot.

How to Make Money Blogging in 2023 Complete Guide

How Much Can You Make with Blogging? There’s no limit to how much money you can make with blogging or how long you can keep making it on autopilot. But it’s also true that not everyone succeeds in this industry.

Successful blogging requires the execution of the right strategies and a lot of patience.

10 Best Ways to Make Money Blogging

Choose a Profitable Niche

A niche is a topic within a broader industry. For instance, vegan recipes would be a niche in the overall diet market.

But why should you pick a place, not a need, for your blog?

Here are the two reasons:

  • When you talk about a particular niche, it’s easier and faster to build credibility in that space.
  • Ranking your blog posts is relatively more accessible in a niche than in a market.

The recipe of a profitable blog niche has three main ingredients:

  • You’re good at it
  • It’s low-competition
  • You can achieve your monetization goals with it

Picking the right niche is the first step toward a successful blogging portfolio.

Join Affiliate Programs

There’s a reason why most bloggers are also affiliate marketers. A blog is a perfect place to promote affiliate products. The beauty of affiliate marketing is that you don’t have to own a product or handle customer service after a sale.

Just pick your favorite products with an affiliate program and earn money by promoting them. But those products should be relevant to what you regularly talk about. For instance, you can encourage SEO tools if you have a blog in the search engine optimization niche.

Also, make sure whatever you promote on your blog is valuable and helpful. In addition, to be on the safe side, always explicitly disclose that you’re using affiliate links in your posts.

Some of the most popular affiliate programs are:

  • Amazon Associates
  • CJ Affiliate
  • AWIN
  • Impact

Sell Services

Blogging is a great way to establish authority as a service provider. So, you can eventually sell more services by discussing related topics on your blog.

For instance, if you’re a writer, you can offer your services at the end of your blog posts. Or, maybe you’re a veteran in your industry and can provide consultation?

Other examples of services you can sell are:

  • Graphic design
  • Web development
  • Online classes
  • And more

Sell Digital Products

Unlike a service-based business, you don’t need to invest time to get paid for a digital product. A digital product, once created, can bring in regular income on autopilot. Plus, there’s no limit to how many times people can download a digital product.

After all, there’s no inventory to keep and manage. This makes selling digital products one of the bloggers’ most rewarding monetization strategies.

Here are a few digital product examples:

  • Ebooks
  • Online courses
  • Workbooks

Sell Physical Products

You don’t have to own a physical product to sell it on your blog. The print-on-demand business model helps bloggers sell physical products with their designs imprinted on them.

All you need to do is sign up on platforms like T-spring and Printful and create custom merchandise, such as:

  • T-shirts
  • Mugs
  • Posters
  • Phone cases

Build an Email List

You can rank your blog posts on search engines and generate passive income. But what if your blog gets hit by a Google update? To make your blog income sustainable, you must build an email list.

A list of loyal readers who’d value and act on your suggestions. When someone gives their email address to you, they’re essentially permitting you to reach out to them later.

Once you have a decent-sized email list, you won’t have to worry about other traffic channels. But, of course, more traffic means more money, so you want to maximize your traffic sources. So, how do you go about building your email list? You can use opt-in forms on your blog posts to grab your readers’ email addresses.

You can even bribe them into giving their email addresses by offering lead magnets such as:

  • Free checklists
  • Helpful ebooks
  • Blog posts packaged into a PDF
  • A free trial of a software

Plus, you can use Facebook lead-generation ads to build your email list.

Sell Ad Placements

This is probably the most popular method of monetizing a blog. You can rent out particular places on your blog for a fee.

Companies are willing to pay bloggers generous amounts if there is enough relevant traffic to their blog posts. But, of course, you can only work with advertisers in your particular niche.

There are essentially two ways to generate blog income with this strategy:

  • Work with individual companies: Find companies in your industry and ask them if they’d be interested in showcasing their business on your blog.

Although it can be a time-consuming process, done well, you can make a lot of recurring income with it.

  • Sign Up for an Ad Network: The second one is relatively easier, where you work with an advertising network that handles advertisers for you.
    Examples include Google AdSense, AdThrive, and Ezoic. All you have to do is paste their code on the backend of your site.

In most cases, your blog has to fulfill a specific minimum page-view requirement.

Google AdSense and Ezoic don’t have such requirements, but they check your site manually before approving ads. The good thing with this monetization strategy is that you only need to bring traffic to your blog posts and don’t need to sell anything.

Publish Sponsored Posts

You can also let brands publish their posts on your blog and charge a certain amount of money. If your blog gets a good amount of traffic, many companies would be willing to pay a handsome amount for a sponsored post.

All you’d need to do is talk about their product. You don’t have to wait for companies to approach you, either. Reach out to relevant businesses and let them know you’re open to sponsorships.

Final Thoughts

You can generate multiple sources of income with a single blog. However, blogging isn’t typically a straightforward journey. You must pick the right niche, consistently create great content, and identify the proper monetization methods.

The kind of money you can generate with your blog depends on the following:

  • The niche
  • Content formats
  • Your audience

Here’s a quick breakdown of all the blog monetization strategies we’ve talked about in this post:

  • Promote affiliate offers
  • Work with ad networks
  • Sell digital products
  • Sell physical products
  • Build an email list
  • Publish sponsored posts

Read More: How To Promote Your Blog Using Digital Advertising

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